What goes bump in the night? Why it is ghosts, goblins…and marketing—oh my! When it comes to October, it can only mean one thing: Halloween is right around the corner! And while some people might think that Halloween is a child’s holiday, that is far from the truth. In fact, Halloween is about to be your social media campaign’s favorite holiday, and our team at Social Joey want you to know why. Read on →

“I am convinced that nothing we do is more important than hiring and developing people. At the end of the day, you bet on people, not on strategies.”—Lawrence Bossidy When you run a company, there are a number of aspects you need to consider, the most important of which is hiring. You cannot grow and expand your business unless you have the right employees working for you. Especially since at least some of your employees are going to be working closely with your customers, you want to ensure your team has the skill set and passion needed in order to get the job done effectively. Read on →

Let’s face it. At this point, it isn’t about if your business uses a social media strategy—it’s about how your company executes a social media strategy. However, with so many social media marketing ideas out there on the World Wide Web, how do you know what’s right for your business? Our team of social media gurus wants to help you navigate social media so that you are hitting the mark. Read on →

🎶 It’s the most wonderful time of the year! 🎶 OK, so maybe it is not quite the Christmas holiday just yet, but with fall right around the corner, the holidays will most certainly be here sooner rather than later! Therefore, why not start thinking seasonal when it comes to the content you utilize over the next few months on social media? Read on as our Social Joey team offers a few suggestions. Read on →

Facebook, Twitter, LinkedIn, oh my! With so many social media platforms out there, it can be difficult to handle both the growth of your business and your social media marketing efforts. But you cannot let your social media campaign fall by the wayside, which is where our amazing social media gurus at Social Joey can come into play! We are here to help take over your social media efforts so that you can continue to grow your business when you are needed elsewhere within your company. Read on →

Social media certainly has a way to shake things up—and the franchise industry is no exception. It’s 2019, so when someone hears about the latest news, they tend to hear it from no place other than social media. Therefore, it is no wonder why many franchisors are now looking to social media platforms like Twitter and Facebook (LinkedIn is not the only “business” platform anymore) to market their business to potential franchisees than exclusively at trade shows and other franchise publications as has been more commonly used in the past. Read on →

You are probably already hearing the back-to-school buzz and seeing various signs businesses are putting up about specials and deals for the season. While you might be thinking, That’s cool, what you really should be thinking is, Why is my business not jumping on that train? Well, our social media gurus at Social Joey are here to say, You need to be on that train! Which is why we are here to help you build one amazing back-to-school social media campaign for your business, especially since back-to-school season is the second largest shopping event of the year! Read on →

Chances are that by now, especially if you are a millennial, you have at some point experienced FOMO, also known as “Fear of Missing Out.” Not sure what that even means? It’s just what it sounds like—it means you see someone else enjoying something you’d like and you don’t want to miss out. It’s a powerful feeling, and it drives many of our actions. Now, can you imagine if you created that kind of response from your target audience on social media? Read on →

Did you know that there are more than 261 million Twitter users in the world? Out of that number, approximately 79% of the Twitter accounts are from users in the United States. If you are not currently marketing your business on Twitter, what are you waiting for? Our social media gurus at Social Joey are here to help you spread your wings and fly high on Twitter! Why You Should Be on Twitter? Read on →

While Cyndi Lauper is right that Girls Just Want to Have Fun, we’re going to spin off from that with a new take—social media just wants to have fun. If you are feeling as though putting together your company’s social media is more of a chore than a fun thing to do, it’s time for a change. While social media marketing is a key part of any content marketing strategy these days, it definitely shouldn’t be a drag. Read on →